Illinois Real Estate Broker Continuing Education Guide

Confused about what continuing education requirements are coming up? This infographic below should give you the resources you need to check your continuing education credits already completed and what you need to do to keep your broker license in good order.

How Creative Real Estate Agents are Reaching Millennial Home Buyers

It doesn’t matter what you are marketing, if you want to reach your target audience, you have to be where they hang out. Real estate marketing for Realtors® is constantly evolving. While the majority of the population hangs out on social media, not all sites appeal to all demographics. And Instagram has created a loyal following with a mostly younger …

Best Way to Get Started in Real Estate

So you’re thinking about getting a real estate license and wondering the best way to get started. You’re in good company. With baby boomers retirement in full swing now is a great time to start your real estate career, especially if you’re an energetic self-starter who likes to socialize and enjoys working with people. Also, having strong negotiating, sales and …

Home Buyers Relying More on Realtor Expertise, Technology

More home buyers are increasingly utilizing the expertise and knowledge of Realtors® even though they often begin their home search online, according to the Real Estate in a Digital Age report by the National Association of Realtors®. While buyers and sellers have more technological tools available to them than ever before, most understand the great value that Realtors® provide at …

Chicago Real Estate Agents Post Home Sales Gain, Median Prices Up Again in August

Although price gains for the Chicago housing market may be moderating, existing-home sales and median prices have continued to surpass their year-ago comparisons. According to the Illinois Association of REALTORS®, Chicago real estate agents closed out the summer housing market with moderate gains in both the median prices and home sales in August, despite the inventory remaining lower than a …

Mortgage Rates Get Reprieve as Fed Decides Not to Raise Rate Yet

Mortgage rates got a reprieve yesterday when the Federal Open Market Committee (FOMC) declined to raise rates for the 6th time this year. The target federal funds rate range has been between zero and 0.25 percent since 2008. The current effective rate is 0.14 percent. The U.S. economy has improved with increases in household spending and an improved housing market. …

How to Supercharge Your Listing Showcase

With thousands of property listings available on a local MLS on any given day it can be tough for even the most desirable properties to stand out amongst the competition. Showcase Listings is a premium listing feature available to Realtors® enabling them to present properties in a more visually appealing format. There is more room for descriptions, images and video …

5 Simple Ways Real Estate Agents Can Keep Up with Evolving Technology

Technology is constantly evolving, so it is not surprising that many real estate agents are finding it difficult to keep up. According to the 2013-2014 Realtor Technology Survey from the National Association of Realtors® (NAR), 27% of agents spent between $501 and $2,000 on technology. And nearly half of agents indicated that keeping up with changing technology is a challenge …

Top Real Estate Agent Tips for Outranking the Competition on Google

More than ninety percent of property buyers start their housing search online through an organic search, according to the National Association of Realtors®. As a result, search engine optimization (SEO) and business marketing are now an essential part of growing your real estate career. Although content alone is no longer enough to score a spot on the coveted first page …