Word of Mouth Referrals Still a Big Source of Realtor Income

With so much attention and resources focusing on social media and other marketing channels to find buyer and sellers, it’s easy to lose sight on the value of word of mouth referrals. But word of mouth referrals are still a big source of an agent’s income. Word of mouth marketing is essentially free. It’s a reward for the hard work …

How Creative Real Estate Agents are Reaching Millennial Home Buyers

It doesn’t matter what you are marketing, if you want to reach your target audience, you have to be where they hang out. Real estate marketing for Realtors® is constantly evolving. While the majority of the population hangs out on social media, not all sites appeal to all demographics. And Instagram has created a loyal following with a mostly younger …

How to Supercharge Your Listing Showcase

With thousands of property listings available on a local MLS on any given day it can be tough for even the most desirable properties to stand out amongst the competition. Showcase Listings is a premium listing feature available to Realtors® enabling them to present properties in a more visually appealing format. There is more room for descriptions, images and video …